BBC ICECREAM at Something in the Water Music Festival
April 2023
ROLLING LOUD
July 2022
HEART & MIND EXPERIENCE
June 2022
ART BASEL 2022
December 2022
BBC ICECREAM MIAMI FLAGSHIP GRAND OPENING
October 2022
COMPLEXCON 2021
November 2021
COMPLEXCON 2019
November 2019
Managed presence at ComplexCon 2019 for the BBC ICECREAM x Reebok partnership, with a full full that served for both experiential and retail purposes.
ICECREAM NYC TOUR
August 2019
Conceptualized, planned and executed an NYC tour for the brand, ICECREAM by commissioning an ice cream truck to be customized by graffiti artists Yok & Sheryo (Pow Wow WorldWide!). The truck traveled throughout Manhattan and Brooklyn, serving ice cream cones and free ICECREAM merch, designed by ICECREAM and the artists.
Feature on Complex Magazine’s digital channel and show, Life at Complex (appeared on Complex's Youtube channel and social media profiles).
Steven Harrington x BBC ICECREAM Capsule Launch Event
June 2019
Ideation and execution of a meet and greet event in celebration of the collaboration between artist, Steven Harrington and Billionaire Boys Club. Allowing fans to purchase the collection in a ceremonious way, and meet the artist himself.
Something in the Water Activation
April 2019
Ideation, strategy and execution of BBC ICECREAM’s experiential activation at Pharrell Williams’ first festival, Something in the Water. The activation lived as a branded ice cream truck on Virginia Beach’s boardwalk, serving classic treats and promo t-shirt giveaways, along with raffle prizes.
Empower & Inspire: A Talk + Mixer with Women in Streetwear
March 2019
Enlisted women with various backgrounds within the streetwear industry to discuss their experiences in the industry, including Joy Yoon (adidas), Karizza Sanchex (Complex Magazine), Olivia Anthony (Liv Streetwear), Va$htie, and Angela Chavez (OVO Clothing), with Miss Info as the panel moderator. Young women from The Lower East Side Girls Club and Through Our Lens Inc. were invited to be our guests for the private event, who also enjoyed goodie bags sponsored by Cooper Hewitt Smithsonian Design Museum and Ladies Get Paid.
Girls Who Code at Billionaire Boys Club NYC Flagship
July 2018
Girls Who Code Summer Campers visit the BBC NYC Flagship for a immersion day where they learned from IBM professionals about design thinking within the fashion and streetwear industries. This event was part of the CSR initiative to support Girls Who Code as one of the main non-profit organizations aiming to provide S.T.E.A.M. education and experiences to underserved and underrepresented youth.
Soulection x Billionaire Boys Club Capsule Release Party
February 2018
Billionaire Boys Club hosts an event to celebrate the release of the Soulection x BBC Capule, where the Soulection team performs sets at the NYC Flagship.
French Montana Album Signing
July 2017
In partnership with Hot97, Billionaire Boys Club hosts French Montana for the meet + greet and ‘Jungle Rules’ album signing.